Introduction Divesting part of a business is one of the most strategic yet complex decisions an organization can make. Whether the goal is to streamline operations, refocus on core competencies, raise capital, or improve shareholder value, a divestiture requires car

In an era of rapid technological advancements and ever-evolving consumer preferences, businesses must make well-informed decisions to stay competitive. Traditional market research methods are no longer sufficient to provide the depth and speed of insights needed to navigate complex market